Discoverability Starts Here

Magnify Discovery Lab trains TV, film and web content producers, creators and broadcasters to build audiences online.

Upcoming Courses

In 2017, content creators have no choice but to think digital. On top of filming your project, building a library of digital assets throughout production is key to creating buzz online. But producing content for social media is not the same as producing for TV or the big screen.

In this two hour live webinar we’ll show you how to use your different production phases to build marketing assets, such as images and videos – that you can use later to drive discoverability and engagement for your projects. We also take the mystery out of key social media platforms and give you ideas on how to get audiences talking about your show online.

Packed with tips and tools, this webinar is a must for all content producers wanting to get noticed online.

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A discoverability strategy to drive audience engagement is not an option for drama producers. It’s a necessity. Learn how to make your next project more discoverable with a powerful digital strategy for your drama series. This 8-week Masterclass teaches you how to conduct an assessment and build a strategy for your project. Includes live weekly webinars by industry experts and easy-to-follow online lessons.

This Masterclass is ideal for mid to senior level drama producers.

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Learn new techniques for growing audiences around your factual series, assess your project’s commercial viability, and create a solid marketing strategy to turn your viewers into ambassadors. You’ll learn best practices from experienced producers through easy-to-follow online video lessons and live weekly webinars.

This 8-week intensive online training is for mid to senior level factual producers.

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Set your documentary project up for success with this 8-week intensive online training. Discover how to locate your potential audience online, assess your documentary’s commercial viability, and develop a solid marketing strategy to turn viewers into mega fans. You’ll learn documentary-specific best practices from experienced producers through easy-to-follow online video lessons and live weekly webinars.

Perfect for mid to senior level documentary producers.

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Virtual and in person training for the creative industries