What to expect
Over 8 weeks, we’ll show you how to conduct a deep dive assessment and create a powerful audience-building strategy for your project. The Masterclass offers 16 hours of live training, self-guided learning modules, plus hands on support with 3 hours of one on one consulting time. You’ll get access to a private Facebook community to ask questions and connect with other inspiring creators.
Small class sizes ensure you get the most out of your Masterclass. We recommend allocating 5-6 hours per week (includes 2-hour live webinar every week and homework completion time). A certificate of completion will be presented at the end.
ASSESS your project’s potential online
ENGAGE your target audience(s)
MAXIMIZE your online presence
MEASURE your success … rinse and repeat!
The first training system of its kind for the creative industries
Magnify Discovery Lab Masterclasses use the proprietary ALERT formula – an innovative audience building strategy based on the 5 Stages of Discoverability Success:
ASSESS. LOCATE. ENGAGE. RESPOND. TRACK.
It’s a proven formula that has helped countless TV, film, and web content projects thrive locally and internationally. ALERT works. And now we’re sharing it with you.